Lorents Tvedt is the Product Development Manager at the Norwegian wool knitwear brand Dale of Norway. In this episode Lorents tells the interesting story of how Dale of Norway was founded and how the brand transformed into the famous brand it is today. Lorents furthermore explains the development of the Norwegian sweater patterns and how the brand…

Adam Dawes is the Senior Agriculture Advisor for the Falkland Islands Government. In his Wool Academy Podcast interview, Adam gives an introduction to the sheep and wool industry of the Falkland Islands. He gives insights into the benefits of the islands’ wool as well as the struggles and opportunities the industry faces. About Adam Dawes…

Jacob Long is the CEO of US based worsted and woolen weaving mill American Woolen. In this interview, Jacob tells the story how he brought the once biggest weaving mill of the United States back to life. Jacob shares the challenges he faced and the opportunities he sees for the company. About Jacob Long Jacob Harrison…

Osman Kilic is the Executive Board Member of hand knitting yarn manufacturer Ormo. In this episode, Osman talks about the Ormo Group and how the business of hand knitting yarn works. Osman explains further how the hand knitting industry is set up and how trends influence hand knitting as a hobby. About Osman Kilic Osman…

Giovanni and Marco Schneider are the leaders behind the wool processing company The Schneider Group. In this episode, father and son talk about what it means to run a family business.   About the Schneider Group The Schneider Group is a family-run, multinational company based in the south of Switzerland close to the Italian border.…

Jo-Anne Bester is the first and so far only female wool auctioneer in South Africa. In this episode, Jo-Anne talks about how the South African wool auction actually works and what it takes to work in the auction room.   About Jo-Anne Bester Jo-Anne Bester is the daughter of Eric Naude, one of the two…

Jimmy Jackson is a living legend in the wool industry. With a wool career of over 48 years in wool chemical processing, Jimmy Jackson combines knowledge and experience many companies seek out to have access to. In this Podcast Episode, Jimmy shares some of his knowledge on making wool machine washable and mercerizing wool. In addition,…

Wolf Edmayr is the Managing Director of South African based company BKB. BKB is the largest wool handler of the South African wool clip and service provider to South African wool and mohair growers. In this episode, Wolf Edmayr talks about the history and future of the BKB business and shares his perspectives on the…

Stephen Wiedemann is a leading expert on Life Cycle Assessments (LCA) for livestock systems. In this podcast interview, he shares the latest research results on the LCA for wool. He gives details on research conducted on different areas of the wool supply chain including the manufacturing stage and consumer use stage. Stephen also talks about…

Ingun Klepp is a research professor at Consumer Research Norway, an institute at the Oslo and Akershus University College of Applied Sciences. Ingun is specialised in consumer research on sustainable textile, clothing, laundry and leisure consumption. In this episode, Ingun talks about the different findings she uncovered when studying wool in relation to consumer behaviour. In particular, Ingun studied…